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  • What’s wrong with the Zen Cart checkout?

    Am I getting the best price?

    The Only Answer

    This is what customers are looking for. If you can’t compete with the identical product from another supplier, then you need to do one of two things. Either you have something unique to sell and those non-competitive products are there to bulk up your inventory and use as also purchased items. Or you may need to rethink what you are doing. It’s all about competition online. Within seconds your buyer can find the same product elsewhere cheaper.

    Do you offer anything to compensate for the price – like free shipping or fantastic customer service, etc? Stress the advantages of buying from you.

    Author: Delia Wilson Lunsford, Founder & CEO, WizTech, Inc.